Excellance Model

P. Cruz Group has developed and established the Excellence Model of the group. The application of this management model supposes a higher orientation toward the results and the client, the development and the people's involvement and also toward the evaluation and the continuous improvement.

In last years, the belief in an inversion of the 2% of the volume of business in R + D + i has allowed to keep the maximum autonomy expressed in the development and improvement of the own technological solutions.

The result is the creation of a Technological Department destined to continue improving the integral process of development and production of new products, with the goal of keeping P. Cruz in the best place of the industrial and technological capacity.

Once we have achieved the full settlement and acknowledgement in our "classic" markets is the moment to look further on, to look for new ways of growth, being in the way of new markets, products or business lines. As priority, the Group has thought to continue with a firm growth which allows us to achieve new goals without leaving apart the values which characterizes us. We want to increase the business figure to become stronger, but also to give better answers to the public objectives.